Always our vision in focus

Mission Statement

Next to lighting, focus is the most essential storytelling tool for film. Focusing on film is an artistic, creative act. No algorithm can decide where the attention of the viewer should be directed to. Time and duration of focus pulls determines the drama of an image.

Especially in moving situations, focusing can be challenging.

We help and improve the way focus pullers work on the film set. So that focus pullers can concentrate on their artistic work.